The famous Danish LEGO bricks (which were named the Toy of the Century not once but twice) are sold in this store in the Rockefeller Centre on Manhattan. If you are a fan of the products (or have children who are), you should definitely visit this place where you can get all the imaginable LEGO bricks and sets.
Visitors can choose the pieces they wish to buy straight from the Pick-A-Brick Wall where the pieces often change, new ones are added etc. There is also a possibility to play with the bricks inside the Lego Store. Before you purchase a specific set, you can use the Digital Box that will show you the final model completed in 3D.
It is a great place to visit especially for families with children but also for adults who enjoy creative games with the iconic LEGO bricks.
Official Website https://www.lego.com/en-us/stores/stores/us/rockefeller-center
Phone (212) 245-5973
Address 620 West 50th Street, 10020-2402
Coordinates 40°45'31.305" N -73°58'40.957" E