REMA 1000 is a multinational no-frills supermarket chain owned entirely by the Reitan Group. REMA is a short for Reitan Mat, referring to Odd Reitan. 1000 refers to offering a selection of only one thousand different products.
With their headquarters located in Oslo, Norway, REMA 1000 includes businesses in Norway and Denmark. The chain is based on a franchised discount concept: buying large quantities of a limited range of products and offering these to semi-independent owners under their brand. By the end of 2016, Rema 1000 had a total amount of 868 stores spread across Norway and Denmark.
By 2016, the supermarket chain captured 24,2% of the total revenue by all Norwegian supermarkets, taking the lead over its closest rival Kiwi.
Coordinates 57°5'49.194" N 9°31'33.306" E